Technical search engine optimization (SEO) is a foundational component of SEO that, as its name suggests, addresses technical aspects of a website that can have an impact on its search positioning and visibility. Technical SEO includes, but is not limited to, SSL implementation, XML sitemaps, robot files, redirects, broken links, duplicate content checking, malware scanning, […]
What Search Engines Want
Often our clients ask, “Can you get our site listed on Google?” There are many factors that are considered by search engines in how they rank websites. However, Google and other companies guard their systems and “formulas” carefully, and divulge little information on exactly how they rank the websites they list.
Ten Website Promotion Mistakes
When promoting a website, it’s essential to avoid certain tactics that can actually harm your efforts. Here are some common pitfalls that people run into while trying to market a website:
Website Promotion Tips
Investing in a new website can be an incredible waste of money if nobody knows about it. The good news, however, is that promoting a website doesn’t necessarily have to be expensive and time-consuming. Here are a few simple ways that your organization can drive traffic to your site: